Proton Persona is Malaysia best model of the year

Proton Persona Named Best Model Of The Year - Persona Details

By kdi • Jun 27th, 2008 • Category: ! CAR SPECS & Buying Guide, ! DAILY LATEST INFO, PROTON

Proton Persona Named Best Model Of The Year

Proton Holdings Bhd’s Persona was named as Malaysia’s “Best Model of the Year” at the Frost & Sullivan Asean Automotive Awards 2008, Thursday evening.

Its partner and head of the automotive and transportation practice, Asia Pacific, Kavan Mukhtyar said the achievement was more commendable given the fact that Persona marked a turning point for Proton, which resulted in improved brand image.

It has also enhanced public trust and confidence towards Proton, Mukhtyar said at the award presentation, here yesterday. Also present were Deputy International Trade and Industry Minister Datuk Jacob Dungau Sagan.

In a separate statement, Proton said Persona, which was launched in August last year, is the fifth model fully built by the company and has become a best seller.

Proton’s chairman, Datuk Mohammed Azlan Hashim said the latest acknowledgement was a significant recognition for a car which over 45,000 Malaysian have endorsed as their car of choice.

Mohammed Azlan said it is also an affirmation of Proton’s commitment to produce quality, value-for-money cars that meet market needs.

Mukhtyar said the Best Value-for-Money category was introduced to recognise the car model with the lowest cost ownership amidst rising oil prices worldwide.

– BERNAMA

Proton persona review

A Comforting Persona

Being the top of the range variant, you can expect to find a few extra luxuries that will no doubt make life easier behind the wheel of the car. HAVING dispelled the notion that it is a mere stretch of the Gen2, the Proton Persona has managed to shine by coming out second to the Saga as Proton’s top seller last month. Moving away from Gen2 territory, the Persona has proven to be a winner with the family crowd that demands something more comfortable, spacious and convenient. The top of the range Persona SE comes with a few cosmetic extras that will appeal to the younger members of the family. Being the top of the range variant, you can expect to find a few extra luxuries that will no doubt make life easier behind the wheel of the car. Cruise control is now available, making the long balik kampung drives much less strenuous on the right foot. Not only is leather nicer to look at, it is much easier to remove stains from, something common in a family-oriented vehicle as kids are not the tidiest lot. Fine leather finds solace on the steering wheel with audio control, gear knob, door trim and seats as well. Not only is leather nicer to look at, it is much easier to remove stains from, something common in a family-oriented vehicle as kids are not the tidiest lot. Finishing off the interior is a new combi meter layout as well as a GPS navigation system. The GPS system is detachable, making it convenient to be carried around or even if you want to keep it out of prying eyes for safety's sake. Adorning the outside is a new body kit as well as 15-inch alloy wheels. Black bezel headlamps and matte painted door handles round off the package exteriorwise. Having had the car under our tenure for a reasonable amount of time, the Persona SE started to show its prowess as a family mover. The 430-litre boot was convenient to stow everything from luggage to the kitchen sink. For more driving experience on this Persona SE please go to http://cbt.com.my/test-drive-sec/cat-test-drive/43-test-drive/1342-a-comforting-persona.html The 430-litre boot was convenient to stow everything from luggage to the kitchen sink. Related Items: Proton Satria Neo S2000 Crashe Proton Persona SE review ; A C Proton GEN2 CPS Test Drive ; S CBT.COM.MY tested out the new CBT All New RX350 First Impres Comparo : Persona SE vs GEN2 C CBT.COM.MY - Nissan Safety Dri CBT/BHAuto - All New Proton Sa The Launch of Proton Satria NE Proton Satria NEO CAMPRO CPS 1